Infiniti?s Quest for Luxury Car Supremacy
A few years ago, with the luxury brand on the verge of distinction, most people might have thought that they have dug a hole too deep for them. But with the refocusing and renewed dedication by the men behind Infiniti to innovate and develop a new and powerful line-up of luxury sport vehicle made this Nissan-owned brand one serious contender to other Asian luxury car brands like Lexus and Acura.
The rise of the company and its subsequent success was in part due to the release of the Infiniti G35 in 2002. This model almost single-handedly put Infiniti back on the map and it started on its way as a competitor in the luxury car market. Remaining loyal to the model that may have saved them from demise, the company committed itself to producing three different models in 13 months which started with the release of the Infiniti G Sedan last fall.
With much progress being made by the company in terms of profits, Infiniti will follow the release of the vehicle with the unveiling of the new design of the Infiniti G Coupe in April this year at the New York International Auto Show. With the combined engineering efforts of the company and its high performance Infiniti parts, much speculation and expectation surround the release of the new age Infiniti G Coupe.
The release of the said model is expected to boost the company’s financial status, riding on the waves of their previous success on the G Sedan. The fast selling luxury sedan has increased the sales in the Infiniti line-up 65.5 percent better than the
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