Digital Marketing – New Age Marketing for the Creative Economy
Marketing have always been the most important segment among all contributing factors to a successful business undertaking. Business entrepreneurs perceive marketing as the lifeblood of their business. It is one of the core essential segments, which keep the wheels of the business moving.
To date, marketing continues to be one of the pedestals of business organizations, with of course a few variations in its design and appearance. Conventional marketing methods embraces sectors like market research, product implementation and product launch, delivering newspaper and television advertisements, and preparation of feedback report and so on. Conventional marketing methods entail enormous time and labor and incur costs within themselves. Rather than being one of the key elements of multiplying revenue, its time-costs often delays the same.
One of the most cost effective means of implementing the marketing function of any business enterprise is to go digital! Digital marketing is marketing by means of a digital media. The digital media could be your very own mobile handset, streaming online video or just the social community based sites on the web.
Among those mentioned above different strategies could be adopted by a business enterprise based on its product and target customers. For instance, if a particular brand is inclined to launch a product, which caters car steering, it should ideally market the same through enthusiastic video ads. If the video ads are viral quality, and if they are able to attract interest,
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