August 16th, 2010
Recording Companies Want to Record you
Many artists and bands think like that, they believe that the music industry is exclusively just for them. It’s natural, after all it’s evident to them that they have both great music and talent, that the recording companies will automatically want to sign them up for a multi-million pound recording deal, invest in their genial work and fling open all the doors to success.
What a sweet dream.
Real life is different. The music industry is exactly that, an industry, which needs to make a profit and have guaranteed returns on its’ investments.
Everybody knows that the music industry is passing through a difficult time, in financial terms. With this tightening of the financial reigns, comes change in the moment of signing up new talent.
Recording companies want and indeed need to record (it’s the way they make their money to survive!), but they will only sign up artists that they believe will give them a good and fast ROI (Return Of Investment).
To be brutally honest, what is more important to a recording company is the sale of the music and not necessarily the music in itself. This evaluation is made with criterion becoming more and more rigid every day.
Recording companies take into consideration:
Bands’ History – if the band has a solid background.
Bands’ Fan Base – if the band has a consolidated and expressive number of followers that fill out the venue each time the band performs.
Band Concept – if the band fits into the concept of the recording company. eg. A recording company that specialises in Rap wouldn’t consider recording a folk artist!
Bands’ Image -
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